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UT Football Vols get ready to "Rise to the Top"

The University of Tennessee has rolled out a new marketing campaign to give Vols' football fans a taste of what's to come next season.

http://www.wbir.com/video/2069517808001/0/UT-Football-Vols-get-ready-to-Rise-to-the-Top- http://download.gannett.edgesuite.net/wbir/brightcove/29913744001/29913744001_2069528013001_th-50e4fafae4b0eee8d4c8a7b4-1592194037001.jpg?pubId=29913744001 UT Football Vols get ready to "Rise to the Top" The University of Tennessee has rolled out a new marketing campaign to give Vols' football fans a taste of what's to come next season. wbirNews 01:28

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